No more funding cuts for Perth Convention Bureau
Proposed future funding cuts to the Perth Convention Bureau (PCB), of up to 30 percent over the next three years, will be reversed, as announced by the Premier and Minister for Tourism, the Honourable Colin Barnett MLA.
Considerable lobbying by the business events industry and tourism industry representative bodies has paid off, with the reversal seen as critical given the considerable expanded accommodation and venue space currently opening and due to open in the near future.
PCB’s chairman, Ian Laurance AM, said the increased importance on the value of Tourism, and particularly the Business Events sector, will be critical for the State’s economy in future years.
“The additional funds for PCB will allow the organisation to meet the challenges to fill all the wonderful new hotels and convention spaces,” Laurance added.
PCB’s chief executive officer, Paul Beeson, also added he was grateful to the Premier and State Government for the reinstatement of this funding, particularly given the fiscally tight environment in which the Government currently sits.
Unlike many WA Government-funded agencies and activities, the economic value of the conferences secured by PCB can be empirically measured and audited. The delegates of these conferences spend over five times more than leisure tourists, their numbers and length of stay in Western Australia can be accurately valued. Based on these values, PCB delivers an ROI of over $30 for every dollar invested by the State Government, far exceeding competitor east coast Bureaux.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
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