AACB announces Staff Scholarship winners for 2021-22

The Association of Australian Convention Bureaux (AACB) 2021-22 Staff Scholarships have been announced!

For the second year running, the scholarship program, which is sponsored by Business Events Australia, reflects crisis recovery to support the rebound and recovery of Australia’s business events industry.

Each bureau will receive a $3,300 grant for their scholarship recipients to undertake their proposed research project to support building confidence within Australia’s business events marketplace.

This year’s winners were Isabella Fiore, business development coordinator, at Business Events Perth; as well as Claudia Baranski (business development manager) and Dana Broekhuizen (sales and marketing executive) from Business Events Geelong.

“The scholarship embodies our ongoing commitment to providing bureau staff with opportunities to demonstrate their dedication to the business events industry. Congratulations Isabella, Claudia and Dana,” said AACB chief executive Andrew Hiebl.

Fiore’s winning proposal, ‘Understanding the need for sustainability in the rebound and recovery of the business events industry’, will endeavour to understand how the sustainably conscious delegate understands their impact on environmental and socio-cultural sustainability, as well as their motivations to travel to a destination for a business event.

Baranski and Broekhuizen’s joint proposal, ‘Looking Globally, The Future of Events is Already Happening – A Roadmap for Recovery’, is based on conducting market research to identify strategies and insights from comparable convention bureaux globally which have demonstrated success in their recovery efforts and crisis rebound from COVID-19. These insights will form a recovery strategy roadmap with recommendations to consider in a post-COVID world.

Robin Mack, executive general manager, commercial and Business Events Australia at Tourism Australia, congratulated the recipients on their winning proposals.

“Tourism Australia through its Business Events Australia programs is very proud to support the future development of our industry, especially during these uncertain times, to ensure Australia remains a competitive business events destination internationally,” he said.

“Congratulations to Isabella, Claudia and Dana, and we look forward to seeing the outcomes of the projects.”