Australian Tourism Exchange gets $6.5m boost as part of National Bushfire Recovery Fund
The federal government is rolling out $76 million for the recovery of Australia’s tourism industry.
As part of the funding dedicated to the recovery of tourism in Australia, which forms part of the $2 billion National Bushfire Recovery Fund, the Australian Tourism Exchange (ATE) will receive a $6.5 million boost.
A regional tourism events initiative will also be rolled out, to the tune of $10 million.
ATE brings together Australian tourism businesses, and tourism wholesalers and retailers from around the world through a combination of scheduled business appointments and networking events.
The event, this year hosted in Melbourne, provides international travel buyers with the opportunity to experience Australia’s tourism offering first-hand through pre- and post-event familiarisations.
ATE delivers between $5.5 billion and $8.5 billion in international sales to Australia’s tourism industry across 30 countries.
Australia is facing a tourism crisis as a result of bushfires and their perception by travellers internationally. The Australian Tourism Export Council (ATEC) said bookings to Australia have dropped 10 to 20 per cent, costing the country at least $45 billion by the end of the year, as reported by The Nibbler’s sister publication, Travel Weekly.
What can Meetings and Events Australia members do to help?
Meetings and Events Australia (MEA) has revealed it has been asked to reach out to its international networks and stakeholders to convey that Australia is “open for business” to assist in the recovery of communities affected by bushfire.
The MICE industry body has also provided tips on how you can help.
On the home front, MEA recommends its members assist by encouraging “people to holiday in regional Australia”, particularly in regions directly impacted.
MEA added that the MICE industry can also assist communities battling drought, some of which were later hit by fires.
“Event organisers should think about taking events regional,” the industry body said. “MEA is already doing this with our annual flagship event Evolve being held in the Hunter Valley in May.”
MEA also added that, given the business events industry is “high-yielding”, off-peak events that occur during the working week can add to communities’ usual weekend tourist trade.
“The road to recovery will be long and the Australia brand has been damaged,” the industry body said.
“However, MEA is committed to working with government and other industry groups to focus on re-generating and re-building confidence in this fabulous country and in particular, the vibrant events industry of which we are all so very proud.”
Get Global calls on local communities affected by bushfire to have a presence at event
The organisers of Get Global are extending an opportunity to bureaux or local council representatives affected by bushfires to have a presence on the show floor at Get Global 2020.
Although Get Global is an outbound trade show, as a one-off, the event’s organisers are offering five fire-affected destinations the chance to be part of the show.
“Get Global co-founders Gary Bender and Donna Kessler understand how our regional areas are suffering due to the devasting impact of the recent bush fires and value the importance of the business tourism market to the affected areas,” the event’s organisers said in a statement.
This initiative gives direct access to leading event, meetings and conference organisers, which enables them to support all businesses from their region by providing updates and reassuring the MICE buyer community that it’s business as usual.
Get Global said it is “confident” this initiative will help strengthen business tourism activity in fire affected regions as they seek to redevelop their local tourism base.
Destinations and bureaux wishing to take up the offer or find out more can contact admin@getglobal.com.au.
Email the Travel Weekly team at traveldesk@travelweekly.com.au
australian tourism exchange bushfires National Bushfire Recovery FundLatest News
Two thirds of Australians support introduction of tourism tax, survey reveals
Can you guess which generation was the most outraged at the news? Hint: It is exactly who you think!
“The consumer really just wanted more classic reward availability” – customers underwhelmed by Qantas FF shakeup
All this consumer wants is to sit behind someone that doesn't push their seat back to near-horizontal levels.
Aussie travellers warned of ‘significant’ visa shifts in destinations including Chile, US and Vietnam
To be honest are biggest advice for having a layover in the US, is just don't.
Profile: Delta CEO Ed Bastian
Bastian says the airline business isn't for the faint hearted. We're sure Alan Joyce would agree!
Final Call: Travel DAZE Exec early birds are about to expire
Much like the auctioneer at the hottest sale of the year, we're giving you one more chance to jump at this deal!
Forget the weekend! Experience Gold Coast launches mid-week travel campaign
Your boss might be a bit bothered if you jet off mid-week, but you'll be the envy of all of your Instagram followers.
Victorian Tourism Industry Council warns of losing tourism dollars to NSW & QLD
Trendy cafe's hidden in CBD laneways can only get so many tourism dollars, clearly!
AIME 2024 rustles up $330m for APAC economy
This figure is a 65 per cent increase on 2023, much alike The Nibbler staff's alcohol consumption.
Amex GBT to purchase CWT for $871m
It's big deals like this that get a firm handshake - hence the sore hands over at the CWT and Amex GBT offices.
Boeing cleanout: CEO, chair to go as safety crisis plagues the manufacturer
CEOs are falling thick and fast these days. We should have started up a bingo game with their headshots in the office.
Star boss resigns, admits retaining NSW casino licence unlikely under his leadership
The CEO resigned after 18 months in the role. 'Another one bites the dust' rumoured to be heard playing in Pyrmont.
Corporate Traveller swings amateur golfers around the globe for World Golf Competition
How're your golf skills? Consider yourself a Tiger Woods or often get quadruple bogeys? We take after the latter.
Corporate travellers to spend big on Melbourne F1 despite financial pressures
Part of the attraction is sick days after the event as corporate travellers suffer creaked necks and blown eardrums.
Bonza officially kicks off Gold Coast-Darwin route
The Flying Purple Thumb is back at it with another route. We swear, we're going to make this nickname stick!
South West Sydney Tourism launches Western Sydney Tourism Awards
Penrith's 3 consecutive NRL premierships wasn't enough? The people of Western Sydney could fill the trophy cabinet more!
Hotels vs. Airbnb: Industry leaders at odds over who should pay accommodation levy
There's not as much gore in the Hotels vs. Airbnb saga as there is in Alien vs. Predator, but it's just as thrilling!
Singapore Airlines revamps premium economy with new menu, amenity kit
Felt Singapore Airlines was lacking "the sauce" (as the kids say). Bolster belief in the carrier's je na sais quoi here.
Business Events Adelaide set for 20th Destination SA event
Destination SA turns 20! Hopefully it's not celebrated with vodka cruisers and vapes like most 20th birthdays.
Boeing’s woes delay massive Virgin Australia order
This delay means Virgin staffers will be without that new plane smell, inspiring us to sell it in a can.
All the winners from the 2023 Qantas Australian Tourism Awards
Somehow missed this news recently? Good thing you're subscribed to our fabulous newsletter!
Corporate international travel from Brisbane up 30% YOY: Flight Centre
Queenslanders seem keen to go somewhere that actually serves good beer! Sorry, we actually like Great Northern.
Amora Brisbane undergoes $30m remodelling, geared up for MICE offerings
When $30m goes into an amazing hotel to get it geared up for MICE offerings, that's amore!
Corporate Travel Management’s CEO Laura Ruffles steps down
CTM confirmed that Ruffles will be stepping down due to a personal health issue, effective immediately.
Qatar Airways crowned World’s Best MICE Airline at World MICE Awards
You could say Qatar Airways really 'nabbed the cheese' with this one! Alright, we'll see ourselves out...
Qantas, Jetstar & Virgin hike airfares as supplier costs inflate
Supplier increases means you'll pay more. It's like pass the parcel, but instead of getting a present, you owe money.
NSW Central Coast wins global sustainability award for promoting ecotourism at ITB
NSW Central Coast jumped the gun on St. Patricks Day and got the green celebrations going early!
PHOTOS: RuPaul’s Drag Race stars hit Kings Canyon for Priscilla’s 30th anniversary
The stars have renamed the iconic spot 'Queens Canyon'. No name change to the adjacent 'Priscilla's Crack', however.
Air NZ to suspend Auckland-Chicago route amid aircraft troubles
Sorry Kiwis, your craving for authentic deep dish pizza will go unsatiated (or you could just fly with another airline).
Tasmanian Premier promises to build the world’s largest chocolate fountain if re-elected
If only sticky 6-year-old children could vote. Then the Tassie Premier would be guaranteed a victory!
The staggering amount invested in 2022/23 Australian tourism projects revealed!
Any guesses on how much it was? We'll give you a hint: It's between $1 and $9 trillion (hope this helps).
Marriott’s Bonvoy Lounge makes it a 5-peat at Formula 1 in Melbourne
If Formula 1 is so good, then why isn't there a Formula 2? Oh there is one... Never mind.
Virgin Australia posts $236m profit, but the outgoing CEO warns of turbulence ahead
Hrdlicka warns of tough times ahead, just after announcing she's leaving. We wonder if there could be a connection!
Ascott opens new 255 room property in Central Sydney
Bored of your bedroom and want 255 new ones to try? The new Ascott property is here to solve this very specific problem!
Work and play at the Radisson RED, Auckland
We aren't going to tell you what order to work and play in, just that you should be looking to do both at Radisson Red.
Swiftonomics 101: Just how much did fans spend travelling to see Taylor Swift?
Thought you'd heard the last of Swift, huh? Not in your Wildest Dreams could Swiftomania go out of Style!
Rex posts a $13.3m turnaround for 1H24, but still at a loss
Rex is slowly making its way back to pre-pandemic form. Much like us with our sporadic attempts at exercise.