Destination NSW has announced the appointment of Gill Minervini as the new festival director for Vivid Sydney.
Minervini is well-respected as one of Australia’s most creative leaders. She brings over two decades of experience as a creative director and event producer to the festival, which is renowned for transforming the Sydney CBD each winter.
Prior to her appointment, Minervini worked as creative director and a producer for City of Sydney Events between 1999 and 2015, and was the creative director of the Firelight Festivals at Docklands for City of Melbourne from 2017 to 2019.
She was also a curator, strategist and producer of the 2019 B-Line Public Art Project for Transport for NSW, and a creative producer of the Riverbank Palais for the Adelaide Festival from 2017 to 2019.
Furthermore, Minervini worked as Dark MOFO’s Winter Feast creative producer for MONA from inception to 2015, and as director/producer of the 2015 Barangaroo Welcome Celebrations.
Minervini commenced her role with Destination NSW recently ahead of Vivid Sydney 2021, which will return from 6 to 28 August.
NSW Minister for Jobs, Investment, Tourism and Western Sydney Stuart Ayres said: “Planning for Vivid Sydney 2021 is underway, and with Gill at the helm, this year’s event will be a celebration of creativity like no other.
“The Harbour City truly shines during Vivid Sydney, and we’re all looking forward to being uplifted and inspired this August.”
Commenting on her appointment, Minervini said: “Vivid Sydney is one of the most exciting homegrown festivals in the world, and I can’t wait to be able to champion the local creative community, as well as the vibrant and diverse group of artists, music-makers and brilliant minds that make Sydney the creative hub of the Asia Pacific.”