Destinations

Perth promoted as dream destination for business events

Dreamtime 2019 showcased Perth to more than 100 international conference and incentive buyers this week.

Held on Monday and Tuesday, the Tourism Australia event was presented in partnership with the Perth Convention Bureau, and is the largest of its kind in the nation.

More than 100 international buyers from Japan, South Korea, Greater China, India, Singapore, Malaysia, Indonesia, the United Kingdom, New Zealand, and North America flocked to Dreamtime 2019, with representatives from 16 international and domestic media outlets also in attendance.

Dreamtime’s buyers had the chance to meet with sellers from Australian business event venues, products and experiences. Western Australian sellers represented at the event included Optus Stadium, walking tour operators, Two Feet & a Heartbeat, the Rottnest Island Authority, and Captain Cook Cruises.

Buyers also had the opportunity to experience the attractions and experiences of Perth and its surrounds through escorted tours around the city, the Swan Valley and Rottnest Island.

Representatives from Japan and New Zealand have extended their WA stay to discover the world-renowned Margaret River region through activities including forest quad biking, premium wine tasting and an indigenous Didgeridoo Cave Tour at Ngilgi Cave.

Dreamtime 2019 is expected to generate millions of dollars’ worth of future event business for the state.

The event is the third international trade travel show hosted by Tourism Australia in Perth this year.

In April, Perth hosted the Australian Tourism Exchange 2019, the nation’s largest annual tourism travel trade event; and most recently Corroboree West 2019, an event for international frontline retail travel agents selling Australia as a preferred holiday destination.

WA’s tourism minister, Paul Papalia, said: “I’m delighted to welcome our international guests to Perth and look forward to them experiencing the incredible event facilities we have here, including Optus Stadium and the Perth Convention and Exhibition Centre.

“Our recent hotel openings also show off the level of choice and quality our city can offer people staying here for business or pleasure.

“Combine these excellent facilities with our many natural attractions located close to the CBD and you have a very attractive proposition for these international buyers to bring their business to Perth.

“The direct flights we’ve recently secured to Japan and Shanghai are huge wins for our state and will make Perth an even more appealing option to the buyers we’ll be hosting from those markets.”

Featured image source: Perth Convention and Exhibition Centre

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