Return date revealed for Vivid Sydney

Return date revealed for Vivid Sydney

Destination NSW has announced that Sydney’s iconic celebration of lights, music and ideas will return in August 2021.

After this year’s cancellation due to COVID-19 restrictions, Vivid Sydney is looking to return next year in a COVID-safe manner for both locals and global fans to enjoy.

Minister for Jobs, Investment, Tourism and Western Sydney Stuart Ayres said major events would play a critical role in stimulating the visitor economy and NSW’s broader COVID-19 recovery strategy.

“We’re cautiously optimistic that with a slight delay to regular scheduling, Vivid Sydney will be able to proceed as the bright, dynamic event we all know and love in August next year,” he said.

“There’s no doubt that all future events will need to make adjustments to be COVID-safe in line with NSW Health advice and reflect the changes we are experiencing in day-to-day life.

“Vivid Sydney has always celebrated and explored innovation and creativity, but more importantly, brought joy to people who visit in person or who follow the media and social media coverage.

In 2019, a record 2.4 million people attended Vivid Sydney, generating $172 million in tourism expenditure.

Michael Johnson, the CEO of Tourism Accommodation Australia (TAA) said the announcement is a “ray of light in the dark”.

“From humble beginnings, Vivid has grown to become Australia’s largest festival of its kind and for Sydney’s accommodation hotels it is the second biggest drawcard behind New Year’s Eve,” he said.

“The festival has been particularly successful in attracting high‐yield conference and incentive groups to Sydney, and historically provides a major stimulus to the hotel sector over a traditionally quiet winter period.

“Vivid’s return is a great reminder for struggling hotel staff, that things will eventually start to improve.”

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