Events

Talk2 Media & Events axes AIME 2021

In sad news, the Asia Pacific Incentives and Meetings Event (AIME) will not go ahead in 2021 due to concerns brought about by the COVID-19 pandemic.

AIME was scheduled to be hosted at the Melbourne Convention and Exhibition Centre (MCEC) and online in March.

The event’s organisers, Talk2 Media & Events, said that despite healthy interest for the event from exhibitors and buyers, AIME faced challenges brought about by international and domestic travel restrictions.

“As the past year has shown, it’s difficult to predict if border closures will be required to slow the spread of future outbreaks,” Talk2 Media & Events CEO Matt Pearce said.

“As difficult as it is to cancel, we cannot in good conscience stage an event that devalues the quality of experience or accessibility of AIME in delivering meaningful interactions for exhibitors and visitors, alongside subsequent appointments with our international networks.

“The business events industry is facing many challenges and the entire Talk 2 Media & Events team will be there to support our community until we meet again at AIME 2022.

“As we navigate through these trying times, we remain optimistic that business events will adapt, innovate and emerge stronger than ever. We cannot wait to see you all next year – to connect and reunite as a community.”

With support from the Melbourne Convention Bureau (MCB), AIME has begun contacting 2021 attendees, including those who have already registered, to manage existing bookings and arrangements, as well as event refunds.

MCB chief executive Julia Swanson said: “The feedback so far has been overwhelmingly supportive of our difficult decision, as the team at Talk2 Media make their way through contacting every single one of AIME’s buyers and exhibitors to update the latest developments and provide support in managing arrangements.

“It’s a real testament to our industry, and we’re looking forward to delivering an even bigger and better show in 2022.”

AIME 2022 will take place on 21 to 23 March, with full details to follow in the coming months.

For those with existing bookings and registrations, a Talk2 Media representative will contact you directly. However, for any immediate queries, email info@talk2.media or visit the AIME website.

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