The Exhibition and Event Association of Australasia (EEAA) will celebrate the industry’s contribution to the world economy with an online webinar on 3 June.
It comes as the industry marks Global Exhibitions Day 2020 (#GED2020), an annual worldwide campaign established by UFI, the global association for the exhibition industry.
This year’s #GED2020 celebration will be a virtual event, staged centrally from the International Convention Centre (ICC) Sydney studios, with a welcome by CEO Geoff Donaghy.
UFI regional manager Mark Cochrane will deliver a keynote address, followed by a discussion with Dr Vanessa Findlay, chair of the Business Events Council of Australia, on the federal government’s progress with the COVID-19 industry response and recovery strategy.
They will be joined by a panel of international and Australian industry professionals who will provide commentary on the post-COVID-19 operating environment for exhibitions and business events.
The panel will also include international industry commentators Matthias Baur (MBB-Consulting Group) and Debbie Evans (Freeman), who will provide an update on their territories and deliver their strategic insights on the future for the industry.
Melbourne Convention and Exhibition Centre chief operating officer Leighton Wood will join the panel, moderated by Delaro director Rodney Cox, along with EEAA chief executive Claudia Sagripanti.
The campaign will centre around three key themes: reimagining the future of exhibitions, re-engaging with buyers and sellers, and reconnecting with the business events community.
Sagripanti said the event will focus on reconnecting with the marketplace and rebuilding buyer confidence, following the devastating effect of COVID-19 on the business events industry globally.
“Exhibitions and business events are the key to rebuilding economies, and we will be aiming to highlight the sector’s capability to restart the economy – a top priority for business and governments in the current climate,” she said.
The webinar will be streamed free of charge to EEAA members and non-members at 3:30pm (AEST) on Wednesday 3 June 2020.
Those who are interested in tuning in can register here.
Featured image: iStock/halock