Noosa’s signature foodie festival will look a little different in 2021, evolving from the annual four-day event in May to a series of events throughout the year.
Adapting to the climate created by COVID-19, Tourism Noosa and the Noosa Eat & Drink Festival team have redesigned the event with the health and safety of guests, staff, festival partners and visitors.
Tourism Noosa CEO Melanie Anderson said the decision not to hold the usual large-scale event which may or may not be able to be run due to COVID restrictions, presented an opportunity to think outside of the box.
“Planning for the annual event in May would normally be well and truly underway at this time of year for our festival team, but there is a very real reality that we may not be able to host our usual large-scale festival which attracts over 10,000 visitors across the four days,” she said.
“With this in mind, we have reimagined what the festival could look like and, in collaboration with our festival partners and industry, have redesigned the festival into a series of smaller, more frequent events throughout the year, which will ultimately provide our visitors more opportunities to enjoy the Noosa Eat & Drink experience.
“One of the primary goals of hosting the festival is to bring visitors to our region in a traditionally quiet time and to showcase our incredible restaurants, breweries, distilleries and producers. By hosting several events throughout the year, we will have more opportunities to do this, getting visitors out and about across our region.”
Details of the first event, scheduled for late 2020, will be announced shortly.